One of the most requested shootings in the past year have been food and venues shooting... two of the most underrated subjects a photographer can face. Both require knowledge of lighting techniques, strobe and continuous lighting and a complete collection of strobes and light modifiers. Icing on the cake, one of the last assignment of […]
Food
8 posts
The picture I'm posting today is a fast edit of one of the pictures that will be used for an ad. They asked me to shoot some client made Ice Cream and I figured out that a good way to have it look interesting was shooting the way you can see here. I'm sorry for […]
Being born in this area, I'm always happy to come back for work. I was hired by a web agency to produce some pictures for the new website of a restaurant in Milan. During the briefing I realized that the time available to shoot for the number of pictures/subject required wasn't enough for one person, […]
As many graphics and photographers know, advertising works with a three season advance. This means that for us Saint Valentino is on september and Christmas is on june... and for the transitive property ice creams are on february... brrrrr.
Once againI've been at "Impero" to shoot some cakes for their new advertising. The one I'm posting here today is one I loved shooting because of its name and the idea that generated the shot. Its name is "Mr Honore" and those cream puffs are supposed to be this big chef's buttons line. Enjoy (I did!)
The Job: 4 Cakes The situation: The second cake, an autumnal set and a halloweenian atmosphere. The long wait for the subject to defrost and a small placeholder for the descriptive pie. Then, a customer brings away the confectioner: A blue and a CTO gel fly right on the strobes. The result is a picture […]
The cooperative who runs the Impero Cafe and Confictionery hired me for a shooting of the confictionary's chef and deputy. The shooting took us almost an hour to set up 4 different situations all completely strobe lit. The two chefs have been very kind and it all went through smootly althought there wasn't enough room […]
A food shooting at the Cafè Confectionery Impero in Bologna's Downtown. This was the first cake in its third set (ok, I'm talking nonsense now)... Tiramisu with Green Tea and Peaches.